ADRIANNA DE LA ROSA
V.042226
. . . . . . .
☺
ADRIANNA DE LA ROSA
V.042226
. . . . . . .
☺
ADRIANNA DE LA ROSA
V.042226
. . . . . . .
☺
ADRIANNA DE LA ROSA
. . . . . . .
V.042226
☺
ADRIANNA DE LA ROSA
V.042226
. . . . . . .
☺










Toyko is a mobile app prototype designed to streamline blind box toy tracking and trading, filling a gap for collectors like myself. It also explores how brands such as Pop Mart can strengthen engagement through community-focused tools.
TOYKO
5 minute read
SKILL & GROWTH
From static screens to dynamic systems
This project allowed me to expand beyond traditional Figma design into advanced prototyping techniques. I incorporated animated flows, conditional interactions, and click-through pathways to bring Toyko’s functionality to life. Working on Toyko sharpened my understanding of user behavior, taught me how to design with scalability in mind, and reinforced my belief that good design solves real-world problems—even the ones that seem niche at first.
ONBOARDING & HOME SCREEN
A Personalized Start to Your Journey
Onboarding welcomes users to Toyko, helping them set preferences and customize profile visuals. The home screen highlights collection logs, friend updates, and trending toys, while the Toyko News tab shares updates, drops, and announcements.
TRADING & COMMUNITY
Trustworthy Trading
Toyko’s trading feature lets users send offers, chat, and view public collections, fostering connection while ensuring safety through reputation scores and transparent trade histories.

Show Off Your Shelf: A Collector’s Digital Trophy Case
PROFILE
Profiles serve as display cases for collectors’ blind box toys, featuring pulls, favorites, and diary logs. Badges and titles—like "Mini Master" (10 toys) or "Blind Box Boss" (100+)—celebrate milestones, making each profile a unique collector identity and sparking community interaction.
Profiles serve as display cases for collectors’ blind box toys, featuring pulls, favorites, and diary logs. Badges and titles—like "Mini Master" (10 toys) or "Blind Box Boss" (100+)—celebrate milestones, making each profile a unique collector identity and sparking community interaction.




Manage & Customize Your Collection
Beyond display, Toyko helps collectors stay organized with tools to manage wishlists, mark toys for trade, and track collection counts. Profiles can be fully customized with banners, profile pictures, and visibility settings, giving collectors control over both function and personalization.







LOGO & STORY
A Digital Tool For Collectors, Built By A Collector
The Toyko logo expresses playfulness and community. The underline beneath “Toy” emphasizes the platform’s focus on toys and adds a sense of motion, echoing the excitement of unboxing. The “ko,” inspired by the Japanese character 子 (child), evokes curiosity, nostalgia, and our inner child. Together, these elements create an approachable and memorable identity for a platform built to connect toy collectors. Toyko serves as both a tool and a social space—helping users track their collections while engaging with a global community of fellow enthusiasts.
ASSETS & ICONS
Tiny Figures, Big Personality
Featuring beloved figures like Sonny Angels and Skullpanda, Toyko’s character assets bring personality and recognizability to the app, supported by bold, angled shapes that create a playful, unboxing-inspired visual experience.


Designed for Playful Navigation
Toyko’s icons use soft, rounded shapes and bold contrast for clarity and fun. Each icon represents core functions like home, trading, chat, and wishlist, creating a consistent system that makes navigation smooth and enjoyable.
FONT & COLORS

With blind boxes growing in popularity, collectors struggle to track what they own, want, or have traded. Without a central platform, it’s easy to lose track, make repeat purchases, or miss trading opportunities.
A Community With No Home
PROBLEM
A Digital Tool For Collectors, Built By A Collector
SOLUTION
Toyko gives blind box collectors a digital space to track, organize, and trade. With sleek UX and intuitive tools, it transforms a chaotic hobby into a more connected and engaging experience—while creating new opportunities for brands to reach fans.

MY ROLE
UX/UI Designer
CONTEXT
Concept
Passion Project
TOOLS
Figma
Adobe Illustrator
TIMELINE
8 Weeks
ADRIANNA DE LA ROSA
V.042226
. . . . . . .
☺
ADRIANNA DE LA ROSA
. . . . . . .
V.042226
☺










SKILL & GROWTH
SKILL & GROWTH
From static screens to dynamic systems
From static screens to dynamic systems
This project allowed me to expand beyond traditional Figma design into advanced prototyping techniques. I incorporated animated flows, conditional interactions, and click-through pathways to bring Toyko’s functionality to life. Working on Toyko sharpened my understanding of user behavior, taught me how to design with scalability in mind, and reinforced my belief that good design solves real-world problems—even the ones that seem niche at first.
This project allowed me to expand beyond traditional Figma design into advanced prototyping techniques. I incorporated animated flows, conditional interactions, and click-through pathways to bring Toyko’s functionality to life. Working on Toyko sharpened my understanding of user behavior, taught me how to design with scalability in mind, and reinforced my belief that good design solves real-world problems—even the ones that seem niche at first.
ONBOARDING & HOME SCREEN
ONBOARDING & HOME SCREEN
A Personalized Start to Your Journey
A Personalized Start to Your Journey
Onboarding welcomes users to Toyko, helping them set preferences and customize profile visuals. The home screen highlights collection logs, friend updates, and trending toys, while the Toyko News tab shares updates, drops, and announcements.
Onboarding welcomes users to Toyko, helping them set preferences and customize profile visuals. The home screen highlights collection logs, friend updates, and trending toys, while the Toyko News tab shares updates, drops, and announcements.
TRADING & COMMUNITY
TRADING & COMMUNITY
Trustworthy Trading
Trustworthy Trading
Toyko’s trading feature lets users send offers, chat, and view public collections, fostering connection while ensuring safety through reputation scores and transparent trade histories.
Toyko’s trading feature lets users send offers, chat, and view public collections, fostering connection while ensuring safety through reputation scores and transparent trade histories.

Show Off Your Shelf: A Collector’s Digital Trophy Case
Show Off Your Shelf: A Collector’s Digital Trophy Case
PROFILE
PROFILE
Profiles serve as display cases for collectors’ blind box toys, featuring pulls, favorites, and diary logs. Badges and titles—like "Mini Master" (10 toys) or "Blind Box Boss" (100+)—celebrate milestones, making each profile a unique collector identity and sparking community interaction.
Profiles serve as display cases for collectors’ blind box toys, featuring pulls, favorites, and diary logs. Badges and titles—like "Mini Master" (10 toys) or "Blind Box Boss" (100+)—celebrate milestones, making each profile a unique collector identity and sparking community interaction.
Profiles serve as display cases for collectors’ blind box toys, featuring pulls, favorites, and diary logs. Badges and titles—like "Mini Master" (10 toys) or "Blind Box Boss" (100+)—celebrate milestones, making each profile a unique collector identity and sparking community interaction.
Profiles serve as display cases for collectors’ blind box toys, featuring pulls, favorites, and diary logs. Badges and titles—like "Mini Master" (10 toys) or "Blind Box Boss" (100+)—celebrate milestones, making each profile a unique collector identity and sparking community interaction.




Manage & Customize Your Collection
Manage & Customize Your Collection
Beyond display, Toyko helps collectors stay organized with tools to manage wishlists, mark toys for trade, and track collection counts. Profiles can be fully customized with banners, profile pictures, and visibility settings, giving collectors control over both function and personalization.
Beyond display, Toyko helps collectors stay organized with tools to manage wishlists, mark toys for trade, and track collection counts. Profiles can be fully customized with banners, profile pictures, and visibility settings, giving collectors control over both function and personalization.







LOGO & STORY
LOGO & STORY
A Digital Tool For Collectors, Built By A Collector
A Digital Tool For Collectors, Built By A Collector
The Toyko logo expresses playfulness and community. The underline beneath “Toy” emphasizes the platform’s focus on toys and adds a sense of motion, echoing the excitement of unboxing. The “ko,” inspired by the Japanese character 子 (child), evokes curiosity, nostalgia, and our inner child. Together, these elements create an approachable and memorable identity for a platform built to connect toy collectors. Toyko serves as both a tool and a social space—helping users track their collections while engaging with a global community of fellow enthusiasts.
The Toyko logo expresses playfulness and community. The underline beneath “Toy” emphasizes the platform’s focus on toys and adds a sense of motion, echoing the excitement of unboxing. The “ko,” inspired by the Japanese character 子 (child), evokes curiosity, nostalgia, and our inner child. Together, these elements create an approachable and memorable identity for a platform built to connect toy collectors. Toyko serves as both a tool and a social space—helping users track their collections while engaging with a global community of fellow enthusiasts.
ASSETS & ICONS
ASSETS & ICONS
Tiny Figures, Big Personality
Tiny Figures, Big Personality
Featuring beloved figures like Sonny Angels and Skullpanda, Toyko’s character assets bring personality and recognizability to the app, supported by bold, angled shapes that create a playful, unboxing-inspired visual experience.
Featuring beloved figures like Sonny Angels and Skullpanda, Toyko’s character assets bring personality and recognizability to the app, supported by bold, angled shapes that create a playful, unboxing-inspired visual experience.


Designed for Playful Navigation
Designed for Playful Navigation
Toyko’s icons use soft, rounded shapes and bold contrast for clarity and fun. Each icon represents core functions like home, trading, chat, and wishlist, creating a consistent system that makes navigation smooth and enjoyable.
Toyko’s icons use soft, rounded shapes and bold contrast for clarity and fun. Each icon represents core functions like home, trading, chat, and wishlist, creating a consistent system that makes navigation smooth and enjoyable.
FONT & COLORS
FONT & COLORS

With blind boxes growing in popularity, collectors struggle to track what they own, want, or have traded. Without a central platform, it’s easy to lose track, make repeat purchases, or miss trading opportunities.
With blind boxes growing in popularity, collectors struggle to track what they own, want, or have traded. Without a central platform, it’s easy to lose track, make repeat purchases, or miss trading opportunities.
A Community With No Home
A Community With No Home
PROBLEM
PROBLEM
A Digital Tool For Collectors, Built By A Collector
A Digital Tool For Collectors, Built By A Collector
SOLUTION
SOLUTION
Toyko gives blind box collectors a digital space to track, organize, and trade. With sleek UX and intuitive tools, it transforms a chaotic hobby into a more connected and engaging experience—while creating new opportunities for brands to reach fans.
Toyko gives blind box collectors a digital space to track, organize, and trade. With sleek UX and intuitive tools, it transforms a chaotic hobby into a more connected and engaging experience—while creating new opportunities for brands to reach fans.

MY ROLE
MY ROLE
UX/UI Designer
UX/UI Designer
CONTEXT
CONTEXT
Concept
Passion Project
Concept
Passion Project
TOOLS
TOOLS
Figma
Adobe Illustrator
Figma
Adobe Illustrator
TIMELINE
TIMELINE
8 Weeks
8 Weeks
Toyko is a mobile app prototype designed to streamline blind box toy tracking and trading, filling a gap for collectors like myself. It also explores how brands such as Pop Mart can strengthen engagement through community-focused tools.
Toyko is a mobile app prototype designed to streamline blind box toy tracking and trading, filling a gap for collectors like myself. It also explores how brands such as Pop Mart can strengthen engagement through community-focused tools.
TOYKO
TOYKO
5 minute read
5 minute read



MY ROLE
UX/UI Designer
CONTEXT
Concept
Passion Project
TOOLS
Figma
Adobe Illustrator
TIMELINE
8 Weeks
Toyko is a mobile app prototype designed to streamline blind box toy tracking and trading, filling a gap for collectors like myself. It also explores how brands such as Pop Mart can strengthen engagement through community-focused tools.
TOYKO
5 minute read
With blind boxes growing in popularity, collectors struggle to track what they own, want, or have traded. Without a central platform, it’s easy to lose track, make repeat purchases, or miss trading opportunities.
A Community With No Home
PROBLEM
A Digital Tool For Collectors, Built By A Collector
SOLUTION
Toyko gives blind box collectors a digital space to track, organize, and trade. With sleek UX and intuitive tools, it transforms a chaotic hobby into a more connected and engaging experience—while creating new opportunities for brands to reach fans.

TRADING & COMMUNITY
Trustworthy Trading
Toyko’s trading feature lets users send offers, chat, and view public collections, fostering connection while ensuring safety through reputation scores and transparent trade histories.
SKILL & GROWTH
From static screens to dynamic systems
This project allowed me to expand beyond traditional Figma design into advanced prototyping techniques. I incorporated animated flows, conditional interactions, and click-through pathways to bring Toyko’s functionality to life. Working on Toyko sharpened my understanding of user behavior, taught me how to design with scalability in mind, and reinforced my belief that good design solves real-world problems—even the ones that seem niche at first.
FONT & COLORS

ASSETS & ICONS
Tiny Figures, Big Personality
Featuring beloved figures like Sonny Angels and Skullpanda, Toyko’s character assets bring personality and recognizability to the app, supported by bold, angled shapes that create a playful, unboxing-inspired visual experience.


ONBOARDING & HOME SCREEN
A Personalized Start to Your Journey
Onboarding welcomes users to Toyko, helping them set preferences and customize profile visuals. The home screen highlights collection logs, friend updates, and trending toys, while the Toyko News tab shares updates, drops, and announcements.
Designed for Playful Navigation
Toyko’s icons use soft, rounded shapes and bold contrast for clarity and fun. Each icon represents core functions like home, trading, chat, and wishlist, creating a consistent system that makes navigation smooth and enjoyable.






Show Off Your Shelf: A Collector’s Digital Trophy Case
PROFILE
Profiles serve as display cases for collectors’ blind box toys, featuring pulls, favorites, and diary logs. Badges and titles—like "Mini Master" (10 toys) or "Blind Box Boss" (100+)—celebrate milestones, making each profile a unique collector identity and sparking community interaction.
Profiles serve as display cases for collectors’ blind box toys, featuring pulls, favorites, and diary logs. Badges and titles—like "Mini Master" (10 toys) or "Blind Box Boss" (100+)—celebrate milestones, making each profile a unique collector identity and sparking community interaction.





Manage & Customize Your Collection
Beyond display, Toyko helps collectors stay organized with tools to manage wishlists, mark toys for trade, and track collection counts. Profiles can be fully customized with banners, profile pictures, and visibility settings, giving collectors control over both function and personalization.

LOGO & STORY
A Digital Tool For Collectors, Built By A Collector
The Toyko logo expresses playfulness and community. The underline beneath “Toy” emphasizes the platform’s focus on toys and adds a sense of motion, echoing the excitement of unboxing. The “ko,” inspired by the Japanese character 子 (child), evokes curiosity, nostalgia, and our inner child. Together, these elements create an approachable and memorable identity for a platform built to connect toy collectors. Toyko serves as both a tool and a social space—helping users track their collections while engaging with a global community of fellow enthusiasts.